Challenge
An upskill provider believed over 50% of their website traffic converted to enrolled in their 30-hour driving program and wanted to confirm their assessment using fullthrottle.ai's patented technology.
Results
We identified and transformed their website traffic down to household address-based audiences within our platform. Then, using their non-PII enrollment data, we were able to show that 88% of the prospective students visiting their website were not enrolling.
After identifying this new audience of prospective students, we deployed our AI-powered Immersive Household® advertising to market to and influence the households most likely to convert and enroll.
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Identify Prospective Students, Immerse Households and Influence Decisions with fullthrottle.ai™